This site may earn affiliate commissions from the links on this page. Terms of use.

Nvidia is preparing to launch new high-end GPUs, but the operative discussion may exist "high-end." In previous cycles, both AMD and Nvidia accept typically led with a high-end card before debuting lower-cease hardware within a matter of months. Exactly how quickly this rollout takes place varies from cycle to wheel — two months would be extremely quick, 12 months would exist rather slow. We already knew Nvidia was doing things differently this time around, with a simultaneous RTX 2080 and 2080 Ti launch, only now there's confirmation that the visitor is playing things differently with its lower-end stack as well.

According to Nvidia CFO Colette Kress, the RTX 2080 and 2080 TiSEEAMAZON_ET_135 See Amazon ET commerce will exist alongside Pascal cards similar the GTX 1080 through the holiday flavor. At the recent Citi 2022 Global Technology Conference, Kress told the audience to await Pascal in-market for a while nevertheless. "We volition be selling probably for the holiday flavour, both our Turing and our Pascal overall architecture. Think, Turing is a leap forward in terms of overall capabilities. The performance improvement is much greater than the overall price. What that means is you are getting for your dollar spent tremendous more improvement."

rtx-2080-vs-1080

This slide is nearly useless for actually estimating much about RTX 2080 operation. The addition of DLSS figures raises questions about what AA settings were used for the 1080 and 2080 without DLSS engaged.

Whether the performance improvement volition be commensurate with the price is very much an open up question. Apart from some vague slides, Nvidia has released very trivial operation information and the new GPUs are significantly more expensive than previous generations. Nvidia's electric current GTX 1080SEEAMAZON_ET_135 See Amazon ET commerce is selling regularly for ~$469, while the new GTX 2080 will start at $700 ($800 for a Founders Edition). The 2080 Ti, meanwhile, is now a $1200 GPU. Operation information on ray tracing suggests that fifty-fifty meridian-end cards may struggle to hitting lx FPS at 1080p with ray-tracing enabled.

Now, granted, the question of whether someone would rather play at 4K with ray tracing off or 1080p with ray tracing enabled is a personal i. Both are valid options. But what we practice know, at this indicate, is that Nvidia's new GPUs are significantly more than expensive than its previous, they set new records as far as high-end pricing beyond the GPU stack, and the operation gains these GPUs offering may or may non exist in-line with those increases. As always, ET recommends a await-and-see approach before committing to pre-orders. Whatever comparing of these cards will likewise need to take into account the pricing they really command rather than MSRP. Hopefully, we won't see a echo of 2022, when Nvidia launched in May and cards were still difficult to notice and selling at inflated prices iv months later.

It'due south not articulate if Nvidia is planning to supplant the 1080 and 1070 direct or if information technology will just keep Pascal cards in market in segments where information technology hasn't introduced a Turing replacement yet. If we had to guess, we'd estimate they'd keep the 1080 down — otherwise, Nvidia will leave a substantial gap in its ain product space.

It's not clear if Nvidia intends to do a complete refresh around Turing. Information technology's possible that Turing is a 12nm stopgap function, aligned as a high-cease chip, while a new 7nm GPU is readied for next yr. This, to exist clear, is speculation on our role. But it might explicate why Nvidia would launch primarily loftier-end GPUs while holding off on a complete refresh. That, and permit's face it — the company has little reason to aggressively button Turing down the product stack. With AMD not planning a refresh cycle this year, Turing isn't going to have much visitor at the high end.

Now Read: How Nvidia's Existent-Fourth dimension Ray Tracing Works, Don't Buy the Ray-Traced Hype Around the RTX 2080, and Nvidia Claims Turing Outperforms Pascal by Comparing the Wrong Cards